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ACBA Summer Solo Series

Don’t miss this MCLE series specifically designed for solo and small firm practitioners! This year’s Series includes a four-hour kick-off program that will give you all the information you need to start your own solo practice or small firm.

Location
All courses will be held in the ACBA conference room at 70 Washington Street, Suite 200, in Oakland

Registration
You can register for any of these programs by calling (510) 302-2201 or by sending your payment (payable to ACBA) to:

Alameda County Bar Association
Attention: MCLE
70 Washington Street, Suite 200
Oakland, CA 94607

Please note: The ACBA does not provide refunds for MCLE registration, but registrations are transferable to another attendee for the same program.
KICKOFF SESSION

Thursday, July 15, 2010

12:30-5:00 p.m.

Hanging out your Shingle? Effectively Launching a New Law Practice in 7 Steps
Presenter David Kaufman, top West Coast business development professional for an AmLaw 100 law firm, will share 7 key steps to successfully launching a practice and building clientele.

Writing a Business Plan for Solos and Small Firm Attorneys
Writing a business plan is a critical step for new solo practitioners. Presenter Linda Walker, who has been helping attorneys navigate the transitional periods of their careers and law firms for more than 20 years, will show you how to write a great one.

Get More Clients into your Law Practice through Google Advertising
Presenter Ken Matejka, managing partner of LegalPPC, will cover search engine marketing, website optimization, and how to set up a Google AdWords account to get more clients.

Calendaring as a Risk Management Strategy
Calendar-related errors are the leading cause of malpractice claims. Presenter Joseph Scott, attorney and Vice President/General Manager of CompuLaw, LLC and Deadlines On Demand, LLC , will show you how rules-based calendaring can help protect you.

Please note: This program will be followed by the ACBA Summer Reception--please join us!

Cost
ACBA members: $90
Non-members: $100
Light refreshments will be provided.

MCLE
Three hours of general credit and one hour of ethics credit will be provided.


A PRACTICAL GUIDE TO SOCIAL MEDIA FOR LAWYERS

Thursday, July 22, 2010
4:00-6:00 p.m.

Please join us for an informative presentation on the dynamic landscape of Social Media for law firm client development and internet marketing. Presenter Dave Kim will also cover a broad range of topics including best practices in Search Engine Marketing. 

Cost
ACBA members: $30
Non-members: $45
Light refreshments will be provided.

MCLE
Two hours of general credit will be provided.
LATEST TECHNOLOGY AND RESEARCH TOOLS FOR SOLO PRACTITIONERS AND SMALL FIRMS

Thursday, July 29, 2010
4:00-6:00 p.m.

Presenter Mark Estes, director of the Alameda County Law Library, will outline the gamut of cutting- edge technology and resources available to attorneys at the library.

Cost
ACBA members: $30
Non-members: $45
Light refreshments will be provided.

MCLE
Two hours of general credit will be provided.
MANAGING CLIENT TRUST ACCOUNTS

Thursday, August 12, 2010
4:00-6:00 p.m.

Presented by Elena Enzweiler

Cost
ACBA members: $30
Non-members: $45
Light refreshments will be provided.

MCLE
Two hours of general credit will be provided.


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